Creative instinct. Commercial discipline.

Tara Mogan

A marketing executive who understands the enterprise behind the brand.

Tara has spent 24 years working across marketing and advertising in direct-to-consumer and home services businesses. Her foundation in visual communications gives her a sharp eye for brand and experience; her executive work is equally grounded in performance, forecasting, KPIs, and campaign economics. She has led projects and managed people throughout her career, from earlier agency work through executive and fractional marketing roles. She brings both disciplines to the same table, connecting what resonates with customers to what creates durable business value.

She has advised several companies in fractional leadership roles and worked closely with ownership teams in privately held and investor-backed environments. She was directly involved in three company sales and contributed indirectly to a fourth. Her leadership also contributed to the growth of Horizon Group Holdings as its portfolio expanded to 12 companies across multiple states. Her experience includes collaborations with Fortune 500 organizations, including Coca-Cola and Walgreens.