FOUNDER
About Our
Tara Mogan is a seasoned strategic marketing executive with more than 24 years of experience driving transformational growth across the direct-to-consumer sectors. She has operated at the intersection of marketing, operations, and private equity, contributing to enterprise expansion initiatives and successful transactions — including her leadership role in the growth and sale of Horizon Group Holdings, where the portfolio expanded to 12 companies across multiple states.
Recognized for her ability to architect scalable marketing infrastructure and align brand strategy with revenue performance, Tara partners directly with executive teams to clarify direction, optimize acquisition strategy, and build durable systems that increase enterprise value. Her approach combines strategic foresight with disciplined execution, delivering measurable results in competitive and capital-driven environments.
As co-owner and marketing lead of e-Beach Wagon — Google’s #1 top-rated electric motorized beach wagon — she continues to scale a nationally recognized consumer brand while navigating global supply chains, intellectual property strategy, and international expansion.
Throughout her career, Tara has collaborated with Fortune 500 organizations, including Walgreens and Coca-Cola, bringing strategic rigor and innovation to complex business models. Her leadership extends beyond marketing into team development, operational alignment, and oversight of philanthropic initiatives that strengthen community impact. Her work is defined by precision, accountability, and an unwavering commitment to sustainable, long-term growth.
IMARKETEUR
About
Pronunciation: /eye-MARK-i-TORE/
iMarketeur is more than a marketing consultancy—it’s inspired by Tara Mogan’s early love for the French language and culture. Rooted in the French word “marketer,” iMarketeur started with a singular approach to marketing strategy. Today, we fuse high-end marketing expertise with sophisticated, customized solutions to drive business growth and transformation.
To get started, we offer a complimentary 30-minute consultation designed to uncover your business’s unique challenges and explore how our expertise can help. During this session, we'll discuss your current pain points, overall marketing strategy, and identify opportunities for growth. Our goal is to determine if there’s a strong fit for collaboration and whether our approach aligns with your vision for success.
If we both agree there's potential to make a real impact, we’ll have an open discussion about our hourly rate and how we work to ensure transparency from the start. Once we align on the scope of work and agree on terms, we’ll sign a monthly contract tailored to your business needs. After the contract is signed, we’ll begin the onboarding process with a detailed questionnaire to better understand your business model and operations. This helps us create a truly customized strategy. From there, we dive into execution and ongoing optimization to the results you're looking for. Our focus is on building a productive partnership that drives meaningful impact in your business.
The Perfect Fit Matters
"We only sign month-to-month contracts because we believe in earning your trust, not locking you in. This approach ensures we're the perfect fit for each other—whether you love us or we realize it's not the right match. Our priority is ensuring both parties are happy every step of the way."
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